Union Street

Thousands of holiday lights set off the Victorians, transforming Union Street into a magical backdrop. The Union Street celebration runs throughout the month of December with Union Street stores offering open houses and special events featuring trunk shows, entertainment and much more, including extended evening shopping hours. Many merchants will have extended hours until 9:00pm on Fridays and Saturdays.

San Francisco Union Street festival of Lights
San Francisco Union Street festival of Lights
San Francisco Union Street festival of Lights

Throughout November and December, the stores lining Union Street will add festive holiday lights to their buildings and trees, and meters will be transformed into giant candy canes, setting the stage for a magical season. The month-long celebration on Union Street also includes validated parking, store open houses, complete with refreshments and evening shopping, and holiday lights. Merchants will stay open until 9:00 PM Fridays and Saturdays in November and December. 

About Union Street

More info at UnionStreetSF.com

Since the 1950's, Union Street has been one of San Francisco's Top visitor destinations - because of its wonderful mix of specialty shops, services and restaurants in an "only in S.F." historic Victorian setting, drawing not only locals but also visitors from around the world. Today's Union Street and its surrounding Cow Hollow neighborhood, named among the top 5 best neighborhoods in the nation for young adults to live, also caters to the younger generation with gyms, cycle shops, yoga and spas and an abundance of beauty, health and fitness venues, boutiques, sports bars and coffee shops.

Union street at Fillmore Street
Union street at Fillmore Street
Union street at Fillmore Street


In 1776, when San Francisco’s first settlement was established on the Presidio, Cow Hollow was filled with freshwater springs, grassy meadows and sand hills inhabited by wildlife. In the mid-1800s settlers came to the area, then known as Spring Valley, and soon began farming around a large lagoon. It wasn’t long before dairy farming became the predominant activity; hence the name Cow Hollow, which has survived to the present. Union Street follows the unpaved road which once linked the developing city with the Presidio. As San Francisco rapidly expanded during the Gold Rush, the area continued to prosper and to become more fashionable. Prominent San Franciscans settled here and erected impressive mansions in the 1860s and 1870s, built in the ornate Victorian style.

Union Street Holiday Lights
Union Street Holiday Lights
Union Street Holiday Lights

Nearby Points of Interest

The Presidio: is located at the southern end of the Golden Gate Bridge and contains Fort Point, Crissy Field, and the Walt Disney Family Museum. Fisherman’s Wharf: Shops, shops, and a plethora of great seafood restaurants line the Wharf, where you still see vestiges of the old fishing crafts used by the Italian immigrants who brought the Wharf to life after the Gold Rush. Golden Gate Bridge: arguably one of the world’s most beautiful bridges, the Golden Gate Bridge is an internationally recognized symbol of San Francisco. Over 45 million vehicles cross the bridge annually!

Golden Gate Park: Where else can you see carnivorous plants, a herd of bison, centuries-old artwork, and year-round concerts? Golden Gate Park has something to offer everyone. Rent a paddleboat on Stow Lake, bike on a surrey around the park, or take a Segway tour and learn the park’s history. Whatever activity you choose, you are sure to have a blast!

Union Street is featured on:

  • Private Charter
    Holiday Lights & Sites Private Jeep City Tour in San Francisco

    Available Dec 16th until Dec 24th - Nightly

    5:00pm or 7:30pm

    How long?
    Approx. 1.5 hours
    Dec 16th until Dec 24th - Nightly
    Do we fit?
    Seats up to 6 (Ages 3+)
    How much?
    From $375.00

    The Tuk Tuks are not running this Christmas - You can celebrate the season in a open top Jeep! Our 1.5-hour private group Holiday Lights outings include yummy hot chocolate, candy canes, fuzzy Santa hats and plenty of sing-along holiday tunes on board..